Project Type
Educational Coursework
Duration
15 Weeks | 2025
Roles
UX Researcher | Prototyping | Brand Identity
Designers
Mariam Mairaj & Katriene Sibbaluca
Design Brief
Pharmacies are one of the most common entry points to the healthcare system but are often places where people experience confusion, long waits, and accessibility challenges. How might we raise new questions, analyze pain points, and offer new solutions to healthcare's oldest challenges? This speculative work offers new directions for the future of pharmacies.
The Problem
Our research found that patients hesitate asking medical questions at the counter due to fear of other patients overhearing. This leads to a poor understanding of health information, posing a threat to patient well-being.
The Solution
PharmAssist is a privacy pod for patients to have one-on-one consults with a pharmacist. It is modular and can be easily accommodated into the pharmacy it exists in, allowing both pharmacist and patient to converse in a private environment.
Semi-structured interviews utilizing a discussion guide and card game.
Site visits to pharmacies + places that do privacy well.
Uncovered patterns and behaviors. Notably, good examples of privacy included online check-in to avoid verbal conversation at the counter.
Rapid iteration of potential outputs for privacy. Privacy pod proved as the best idea with its capabilities to converse freely.
"What do we already know?"
Questions/Things to Consider
Research Plan/Calendar
Exploratory/Secondary Research
Finalize Topic/Area of Exploration
Affinity Mapping Interview's
Design Output Iterations
Critique/Feedback
Iteration Refinement
Lo-Fidelity Prototyping
Lo-Fidelity Prototyping
Hi-Fidelity Prototyping